Borussia Dortmund

Borussia Dortmund has developed a central brand portal where cross-functional teams, international offices, external partners, and merchandisers can all work together on brand projects. They’ve built specific guidelines and a portal area for partners, so they can seamlessly collaborate with agencies and other partners on a global scale. The portal is also home to their creative templates, which make it easy for all teams (not just designers) to create consistent, on-brand assets without additional support.